High-Return Digital Advertising • Zero Vanity Metrics

Meta Ads (Instagram and Facebook) and Google Search configured with surgical precision in Pontevedra and Galicia. Exclusively focused on generating closed commercial contacts and profitable sales with an average audited ROAS of 5.4x.

verified 100% your accounts
tune Meta Server-Side CAPI Tracking
euro_symbol No hidden commissions on spend
Live Monitor • Hub Pontevedra
Last 30 days
Cost per Lead (CPL) trending_down -61.2%
13.20€ 34.00€ previous

Average in service acquisition and local commerce in Rías Baixas.

Average Ecommerce ROAS 5.4x arrow_upward Verified return
WhatsApp Contacts +1,240 chat Qualified leads
Weekly Contact Volume Consistent Performance
Week 1 Week 2 Week 3 Week 4
Audit of real results in Rías Baixas arrow_forward
money_off The Usual Waste

Why 80% of Galician businesses burn money on ads without seeing a return

Putting money into Meta or Google without a mathematical funnel is not marketing; it is a lottery sponsored by Silicon Valley.

touch_app
The 'Boost Post' Trap

Clicking "Promote Post" on Instagram

This button only optimises for getting "likes", bot comments and cheap views. It does not trigger purchase events or forms, evaporating your monthly budget without generating a single customer to walk through your door.

cancel Vanity metrics with no impact on your bank account.
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Lack of Real Identity

Boring creatives and stock photo actors

Galician users instantly ignore photos of American offices and generic models. Today's advertising demands team faces, real premises, a local accent and spontaneous formats recorded for Stories and Reels.

cancel 70% of an ad's success depends on the creative.
speed
Leak at the Landing

Sending traffic to a slow website that does not convert

Paying for clicks to send them to the general homepage of a website with 10-field forms and load times over 3 seconds is throwing away 65% of visits before they even read your proposal.

cancel A lost click costs the same as one that converts.
model_training Conversion Engineering

The Lerez Digital Method: How we turn every euro invested into predictable revenue

A proven protocol in industrial companies, clinics, businesses and brands in Pontevedra, Vigo and the O Salnés region.

01 Immediate Conversion

Direct funnels to WhatsApp Business and 1-click Lead Forms

We eliminate any technical friction. We create Click-to-WhatsApp ads that open a direct conversation with a pre-configured message on your sales team's phone, and instant native forms that do not suffer from the slowness of mobile browsers.

chat
"Hi, I saw your promotion on Instagram and I would like to request a quote..." Direct message generated instantly • Average response time: < 4 min
Closing rate +42%
02 Local Production

Creatives with real visual storytelling

We travel to or guide your team to capture videos and photos without forced poses. Real success stories, unboxing, process demonstrations and direct objection handling that hooks within the first 3 seconds.

8.4% Average Creative CTR
3.2 sec Hook Retention
03 Server Tracking

CAPI & Server-Side Tracking

The Apple iOS update and cookie blockers erase up to 40% of sales from standard dashboards. We implement Meta's Conversions API directly from the server to feed the algorithm with 100% accurate mathematical data.

dns Event Match Quality (EMQ)
9.2 / 10 Excellent
04 Weekly Control

Continuous audit of cost per client and audience pruning

We do not turn on ads and forget about them. We analyse cost per lead (CPL) weekly, immediately deactivate fatigued creatives and redirect budget towards the hours and audiences that actually generate contracts and revenue.

check_circle Automatic spend-stop rules
check_circle Transparent reports without jargon
Cross-Platform Ecosystem

Formats and channels we combine for maximum ROI

We do not isolate social media from search: we create a synergy where each channel reinforces the overall conversion.

Modern smartphone capturing dynamic video reels in a bright Atlantic workshop in Pontevedra with clean natural lighting and blue tones
play_circle Meta Ads

Instagram Reels & Stories for Conversion

We interrupt the scroll with hyper-segmented irresistible proposals in Pontevedra, Vigo, Vilagarcía and Santiago. Native vertical format with high-impact subtitles.

  • done Precise geographic targeting by km radius
  • done Lookalike audiences of your real customers
Business laptop displaying Google Ads keyword auction performance search results for professional services in Galicia clean modern office desk
search Google Search

Google Ads: Urgent Purchase Intent

We appear at number 1 on Google at the exact moment a user actively searches for your products or services with immediate transactional intent.

  • done Strict negative keyword filtering
  • done Click-to-call and location extensions
Futuristic data nodes and target rings conceptualizing smart multiplatform customer retargeting in soft blue atmospheric lighting
autorenew Retargeting

Smart Omnichannel Retargeting

97% of people do not buy on their first visit. We remind them of your offer through discreet and persuasive ads with testimonials and guarantees to close the loop.

  • done Abandoned cart recovery
  • done Phased trust sequences (Day 1, 3, 7 and 14)
insights Advertising Financial Simulator

Calculate the expected return before investing a single cent

Adjust your desired monthly advertising budget and check the conservative estimate of contacts and potential revenue calculated from our historical metrics in the Pontevedra business landscape.

Media Budget (Ad Spend): 600 € / month
300 € 1,500 € 3,000 € 5,000 €+
Conservative Monthly Projection
Estimated Clients / Leads 45 Estimated average CPL ~13.30€
Revenue Impact 3,240 € Projected ROAS 5.4x
info Calculation based on an 18% final client conversion rate and representative average ticket for Galician services/commerce.
I want this plan for my business
verified_user Verified Real Cases

Pontevedra and O Salnés businesses already scaling with our advertising strategy

Verifiable results with names, local sectors and metrics audited in the ad manager.

Dental Clinic • Pontevedra Centro ROAS 6.1x

+78 Monthly first visits for invisible orthodontics

"We had been burning 400€ a month on Instagram for two years without knowing if anyone was coming. Lerez Digital redesigned the creatives with videos of the doctor and a direct funnel to WhatsApp. In the first month we filled the appointment schedule with first consultations at a CPL of 11.80€."

M
Dr. M. Sotomayor Medical Director • Rúa Peregrina
Gourmet Ecommerce • O Salnés ROAS 5.8x

From 2,100€ to 14,800€ monthly in preserves and artisan wines

"The integration of the Conversions API and dynamic catalogue campaigns in Meta Ads multiplied sales outside Galicia (Madrid and Barcelona) without losing commercial margin. The data tracking is impeccable."

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Xabier R. Founder • Cambados
Installations & HVAC • Vigo / Pontevedra CPL 14.50€

34 Aerothermal quotes closed in one quarter

"They combined Google Search ads with video ads on Instagram showing completed projects in villas in Poio and Sanxenxo. Customers already know us before the sales rep picks up the phone."

A
Alberto G. Technical Manager • Polígono do Campiño
Ready to stop improvising on social media?

Turn your social media into the main revenue source for your business

Book a no-obligation meeting at our Pontevedra office or via video call to analyse your real acquisition opportunities.

verified Free No-Strings Diagnosis

Express audit of your advertising campaigns

We review your Meta Ads or Google Ads accounts live to detect budget leaks, pixel configuration errors and inefficient creatives.

check_circle Review of the Conversions API technical configuration.
check_circle Identification of keywords or audiences wasting budget.
check_circle Concrete proposal to reduce your cost per acquisition (CPA).
location_on In-person meeting in Pontevedra (Rua Alfonso IX, n3) or 30 min video call.
Clarity and Honesty

Frequently asked questions about Social Ads in Pontevedra

Clear terms, no fine print and full control of your digital assets at all times.

payments What is the minimum budget I need to invest in ads?

For Meta or Google algorithms to optimise with real statistical data in the Pontevedra and Galicia market, we recommend a minimum media budget of 300 € to 500 € per month (between 10 € and 16 € daily). This allows testing simultaneous audiences and creatives with enough traction to generate clients from the first week.

admin_panel_settings Are the advertising accounts and data mine?

100% yours, always. We set up or manage campaigns directly within your own Business Manager (Meta Business Manager and Google Ads). You pay the advertising platforms directly with your company card, and if you ever stop working with us, all pixels, data histories and created audiences remain in your possession.

schedule How long until we start seeing contacts and sales?

Unlike organic SEO, which requires several months of maturation, Social Ads and Google Ads campaigns start generating impressions and clicks from the very day they are published. Generally, the first WhatsApp messages or quote requests arrive within the first 48 to 72 hours after launch.

price_change How is the cost of Lerez Digital's service structured?

We charge a fixed monthly flat fee for strategy, copy and creative creation, technical tracking setup and ongoing weekly optimisation. We do not charge opaque percentages on your media spend, so that our recommendations are 100% neutral and oriented towards your profitability, never to inflate your spend unnecessarily.

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